Natalie Rosario
Tools:
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Khoros Platform
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Canva, Adobe Lightroom, Procreate, Notion
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Sprout Social, HubSpot, Talkwalker, Brandwatch, Meltwater
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Google Suites
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Microsoft Office
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Meta, Instagram, X, Threads, TikTok, Facebook, Reddit, LinkedIn
Certifications:
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Microsoft Generative AI for Marketing with 365 Copilot Professional Certificate
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Northwestern University Social Media Marketing Program
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Meta Marketing Analytics
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Google Analytics
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TalkWalker Power User
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HubSpot Content Marketing
Khoros, LLC
2021-Present
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Ideated and leveraged current and upcoming trends across channels
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Monitored social accounts and communities ranging from 4.5k to 5.3M followers for companies across retail, entertainment, and pharmaceutical industries
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Created content utilizing Canva, Lightroom, Photoshop, and CapCut
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Crafted copy unique to each client
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Developed strategic insights that increased a weekly report distribution by over 286%
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Used insights from tracking and reporting to better inform response opportunities, increasing brands’ key performance metrics across channels over 73%
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Drove social engagement during campaigns for multiple brand verticals
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Worked cross functionally with both paid and organic teams
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Managed content calendars and content publishing across social platforms via scheduling tools as well as natively
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Execute real-time community engagement strategies, proactively identifying trends and opportunities to insert brand messaging
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Sourced user generated content for B2C clients to utilize on their social feeds
Social Act Management
2017-2021
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Managed multiple micro influencers simultaneously with 4.2k, 7k, and 36k followers
Crafted unique copy per client -
Identified client’s target audience and boosted Instagram posts to increase KPIs by an average of 34%
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Content creation and editing, utilizing tools such as Canva, Lightroom, and Photoshop
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Collected data and provided a monthly analysis with clients to pinpoint growth opportunities and develop a plan for achieving them
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Identified and vetted appropriate brands relevant to clients, creating social strategies to increase visibility for partnerships
Crate & Barrel
2020-2021
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Built customer relationship management tracker to establish long lasting rapport and retain business
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Produced and executed floor plans of their homes and designing their vision
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Utilized data tracking to monitor KPI growth for the department
Campaigns
Andor 1&2
Daredevil: Born Again
Ahsoka
The Acolyte
Target: Joy Green​, Backyard Summer Fun